As a website developer, I find that developing and designing for yourself is often one of the hardest projects, after all, you are your own worst critic. Some of the most talented design agencies I've had the pleasure to work with have had some of the most dull websites and portfolios, as the saying goes, a 'builder’s home is never finished' (and as the son of a builder, I can attest to that!) 

Then there are other agencies that have it all sorted! A clear style and branding to their business and a stellar quality website. However these companies generally have higher overheads, additional staff for internal communications and marketing which all costs money and needs to be paid for by their clients.

We are a small, busy team and often as a result we put our own projects to the bottom of the list resulting in our own work often never being completed. Our website has been one of them. The more I’ve been working with small businesses over the years, the more I find this similarity, the business’ priority is dealing with their clients and customers, providing their front line product or service (as it should be) and leaving their own business and brand to the bottom of the list, resulting in poor or little promotion of what could be a top quality business.

When working on a client’s website, we are often in the fortunate position of essentially forcing a client to stop and focus on their own business. When asking them to supply website content, we discuss their brand and the image that they want to portray to the world. It forces them revisit and take stock of what their company is about, how they see their design and their branding. We even take photos of their business or the image they want to portray and weave this into their website. This whole development process often reignites an old flame that may have been close to extinguishing - and we like to see that drive for success rise to the surface of our clients. 

Developing a new website or re-invigorating an old one is not just about platforms, downloads and location maps. It is about working together with a small business to create a presence and face for the business. It is about making each small business an online individual with a space that proudly and passionately says who they are.

We are passionate about our role in helping small business grow and we enjoy working with them.